Archive of Journal
Volume 80, Issue 8, Aug. 2024

RETHINKING INCLUSIVE ORGANIZATION: EXPERIENTIAL MODEL FOR INTEGRATION OF DIFFERENCES OF DIVERSE WORKFORCE

Volume 80, Aug 2024
doi: 10.21506/j.ponte.2024.8.3

View Abstract Hide Abstract   |   PDF Version
Abstract: Inclusive organizations capitalize on diversity by recognizing, respecting, and valuing the differences of a diverse workforce for business and social benefits. Diverse individuals feel included in an organization by evaluating their experiences of inclusion. The existing models of inclusive organization found in the literature do not conceptualize inclusion on the basis of experiential dimensions. This study, through a combination of a systematic review of literature and qualitative research, brings out four experiential dimensions that synergistically formulate an inclusive organization. Through a systematic review of the literature, 13 models presented by various scholars during the past 20 years were critically analyzed to synthesize a model based on the experiential dimensions of inclusive organization. The qualitative study, comprising 26 in-depth interviews, aimed to confirm the dimensions derived from existing models and delve into their pertinent sub-dimensions, with a particular focus on incorporating the diversity of a workforce.

Author(s): Dr. Omar Khalid Bhatti

THE UPTAKE OF DIGITAL MARKETING BY RURAL COMMUNITIES IN FLAGSTAFF, SOUTH AFRICA

Volume 80, Aug 2024
doi: 10.21506/j.ponte.2024.8.4

View Abstract Hide Abstract   |   PDF Version
Abstract: Retail outlets in rural South African communities are increasingly concerned about sustainability. Many of these outlets are therefore adopting digital marketing as a means to assist with sustainability initiatives. The implementation of digital marketing within this context face challenges. These challenges therefore limit the full potential of digital marketing. This study therefore set out to assess the uptake of digital marketing among consumers in rural Flagstaff. Using a qualitative research approach, data was gathered through five focus-group discussions involving an average of six participants each. Thematic analysis of the data revealed a limited adoption of digital marketing by in Flagstaff, with some consumers admitting to never having used digital devices. The main barriers cited were inadequate internet access due to poor mobile network coverage and the absence of WiFi hotspots. To improve adoption rates, the study recommends enhancing network infrastructure, offering affordable data plans, and improving access to digital devices by rural consumers. These measures may aim to increase the utilisation of digital marketing initiatives within South African retail outlets.

Author(s): Zizipho Noqazo , Elvis Madondo, Veena Parboo Rawjee

EXPEDITING THE ACRONYM CHANGE IN HIV FROM ABC TO ABCDEF: COMMUNICATION IS VITAL IN REDUCING THE INFECTION RATE

Volume 80, Aug 2024
doi: 10.21506/j.ponte.2024.8.2

View Abstract Hide Abstract   |   PDF Version
Abstract: Among the many acute and chronic illnesses inflicting humankind, human immunodeficiency virus (HIV) is the one acquired infection that continues to plague society. Despite numerous scientific breakthroughs, there remains no cure for HIV. Millions of people throughout the world are currently infected and affected by the virus. A vast majority of HIV-positive patients are on chronic medication known as antiretroviral treatment (ARV). The acronym used by the South African government to educate people on how to prevent HIV is ABC, which stands for Abstain, Be Faithful and Condomise. This paper proposes that this be changed from ABC to ABCDEF (Abstinence, Blood (tests), Condomise, Dedication, Education and Facts (Myths). This paper aims to reduce the current HIV infection rate by expediting the acronym change in HIV from ABC to ABCDEF by maximizing the various channels of communication. The researcher believes that ABCDEF is a crucial foundation in reducing the HIV infection rate. Transformative learning theory is the theoretical framework for this study. The researcher utilized desktop research to collect data by selecting relevant newspaper articles, various internet sources, journal articles, books and statistics on the title. Communicating knowledge will empower people to make wiser decisions regarding protecting themselves from contracting HIV or preventing others from being infected by HIV.

Author(s): Dr Mike Megrove Reddy

EVALUATION OF TURGUT OZAL NATURE PARK (MALATYA/TURKIYE) IN TERMS OF VISITOR SATISFACTION

Volume 80, Aug 2024
doi: 10.21506/j.ponte.2024.8.1

View Abstract Hide Abstract   |   PDF Version
Abstract: Protected green areas have been among the most preferred places in recent years. For this reason, the opinions and preferences of the visitors regarding the protected areas were considered important. This study aims to determine the satisfaction levels of visitors to one of the protected green areas, Turgut Özal Nature Park in Malatya and the thoughts of visitors to the nature park. In addition, the relationship between the levels of satisfaction with the visitors at the nature park and the decision to recommend the nature park and the amount of time they spend at the nature park were analyzed, as well as the relationship between the number of visitors coming to the nature park and free entrance to the nature park. To achieve this, Data obtained from surveys with 417 visitors to the nature park were analyzed by descriptive statistics, Spearman Rho Correlation Coefficient and Chi-square. While there was a correlation between the satisfaction levels of the visitors to the Turgut Özal Nature Park and the quality of recommending the nature park to others, there was no relationship between the level of satisfaction, the amount of time spent at the nature park, and the number of visitors to the nature park being free of charge. Additionally, we presented recommendations to the park management in consideration of the visitors' tendencies to the nature park, demands and opinions regarding the use of the nature park.

Author(s): Ahmet Cavus , Pinar Zere

INVESTIGATION OF THE EFFECT OF 12 WEEKS QUICK STRENGTH TRAINING PROGRAM ON DYNAMIC BALANCE, LEG STRENGTH, RELATIVE STRENGTH, SPEED AND BODY COMPOSITION OF WRESTLERS

Volume 80, Aug 2024
doi: 10.21506/j.ponte.2024.8.6

View Abstract Hide Abstract   |   PDF Version
Abstract: The purpose of this study is to examine the effects of twelve-week rapid strength training program on wrestlers' dynamic balance, leg strength, relative strength, speed and body composition. A total of forty two male wrestlers, aged between eighteen and twenty five, who were actively engaged in wrestling and had achieved national honors, voluntarily participated in our study, twenty-one of whom were in the experimental group and twenty-one of whom were in the control group. Experiment and control group wrestlers measurements at twelve-week weeks study pre- and post-training received. In the analyzing of obtained data were used the SPSS program (T-test) to state the differences between the experimental and control group wrestlers and a value of p<0.05 was considered significant. While there was found significant differences between body weight, dynamic balance, relative power, dynamic leg strength, power peak and body fat measurement values in the experimental group wrestlers, depending on the training program (p<0.05), power average, 10m and 20m speed measurements were not found meaningful differences (p>0.05). While there was found a meaningful differences between body weight, relative power, dynamic leg strength, power peak, power average, 10m speed and body fat measurement values in the control group wrestlers, depending on the training program (p<0.05), dynamic balance, 20m speed and suprailiac measurement values were not found meaningful differences (p>0.05). As a consequence, it was observed that the physical, physiological and anthropometric characteristics of the experimental group wrestlers improved depending on the training program.

Author(s): Kübra KAYA , Adem POYRAZ